Thinking about starting a side hustle? In this episode of Management Muse, Cindi Baldi and Geoffrey Tumlin unpack why now might be the best time to build something of your own.
Whether you’re dreaming of a creative outlet or a full-on escape hatch from your day job, side hustles offer more than just financial upside. Done right, they’re a smart way to test-drive new ideas, stay engaged, and future-proof your career (without blowing up your life in the process).
Cindi and Geoff share the science and strategy behind side gigs that energize, not exhaust. They break down how to avoid common traps like overinvesting or partnering with the wrong person. Tune in to learn how your side hustle can be your lab, your launchpad, and your life raft, all at once.
Episode Highlights:
- How side hustles can foster creativity and lead to entrepreneurial opportunities
- The hidden risks of side hustles and how to avoid burnout
- Key strategies to ensure your side hustle aligns with your long-term career goals
- How pursuing a side hustle can lead to unexpected career opportunities.
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Want to Go Deeper? Check Out Our Recommended Reading:
- Scott, Shane. The Illusions of Entrepreneurship, Yale University Press, 26 Jan. 2010. https://www.amazon.com/Illusions-Entrepreneurship-Costly-Entrepreneurs-Investors/dp/0300158564
- Grant, Adam. Originals: How Non-Conformists Move the World, Penguin Books, 7 Feb. 2017.https://www.amazon.com/Originals-How-Non-Conformists-Move-World/dp/014312885X
- Harroch, Dominique, “The Ultimate Guide to Side Hustles,” Forbes, 12 Jun. 2025. https://www.forbes.com/sites/allbusiness/2025/06/12/the-ultimate-guide-to-side-hustles/
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