Your company might be one expired domain, missing admin login, or messy vendor contract away from a digital disaster.
In this episode of Management Muse, Cindi Baldi talks with Paige Wiese, founder and CEO of Tree Ring Digital, about the hidden digital weak spots that can turn into expensive chaos.
From wiped computers and missing website documentation to personal email accounts and AI tools, this conversation explores the everyday ways organizations accidentally build fragility into their digital ecosystem.
You’ll learn why leaders need to document who has access to what, why offboarding should include more than collecting a laptop, and how to avoid becoming the company that discovers its entire digital operation was held together by one person’s browser history.
This episode is for managers, executives, founders, and anyone who has ever asked, “Wait… who has the login for that?”
Episode Highlights:
- What digital continuity means and why it matters
- How to track digital ownership
- Why employee exits can create major digital risk
- What to watch for in vendor contracts
- New risks with AI tools and personal accounts
- How managers can prepare before the digital disaster happens
About Paige Wiese:
Paige Wiese, Founder & CEO of Tree Ring Digital, has been involved in over 75 digital due diligence and post-acquisition projects, reviewing more than 300 digital data points per business. Through her proprietary Digital Asset Protection™ system and Ownership Mapping Framework™, Paige helps advisors and business owners prevent costly deal delays and protect valuation by ensuring full control of every digital asset before a sale.
Connect with Paige:
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Want to Go Deeper? Check Out Our Recommended Reading:
- Spears, Roger. “AI Governance in 2025: 3 Key Strategies to Protect Your Business and Stay Compliant,” Schneider Downs, 1 Oct. 2025, https://schneiderdowns.com/our-thoughts-on/ai-governance-3-key-strategies-to-protect-your-business-and-stay-compliant/
- Norton, Kieran, et al., “How can tech leaders manage emerging generative AI risks today while keeping the future in mind?” Deloitte Center for Integrated Research, 20 Feb. 2025, https://www.deloitte.com/us/en/insights/topics/digital-transformation/four-emerging-categories-of-gen-ai-risks.html
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